Negros Trade Fair: Before and After
The Association of Negros Producers (ANP) will soon launch its annual Trade Fair at the financial capital, Makati City. Now on its 22nd year of existence, ANP banners "Innovation and Reinvention" as this year's theme for the 22nd Negros Trade Fair at Rockwell, Makati, this coming October 3-8, 2007. "Organizing the 22nd Negros Trade Fair at Rockwell, Makati, is not just to create a shopping venue, but to continually seek and tap new domestic and international markets and bolster inter-provincial and international linkages," Doreen Alicia Pena, VP for Trade Fair & Marketing emphasized. "The 22nd Trade Fair at Rockwell is a major ANP project which aims to showcase the best creative output of our Negrense producers - models of productivity, industry and ingenuity. We hope to compete globally, as our products are highly marketable internationally as proven over the years" ANP President Mary Ann Colmenares declared. The ANP has reached out worldwide to include markets in the United States, Europe, Japan, Africa, the Middle East, Scandinavian countries and Singapore. The 22nd Trade Fair in Rockwell, Makati, which will be participated in by 73 ANP producers aims to gather the Negrense community in Manila and be cause for pride and celebration in what Negros can offer to the world. The annual trade fair, which exclusively features Negros-made products, are held in Metro Manila venues and have gained wide acceptance as indicated by sales returns showing dramatic increases from year to year and the volume of visitors. The Association of Negros Producers is one of the oldest and largest groups of micro and small entrepreneurs in the West Visayas. It has currently ninety six (96) member producers, specializing in local design and manufacture of indigenous products - Gifts & Houseware, Furniture & Furnishing, Fashion & Garments and Food. The ANP was started by 15 Negrense housewives back in the 1980's who put up the first trade fair in Manila as a response to the sugar crisis that befell the Negros economy during that time.
|
